The Strength Lab – Personal Training Ottawa

Here at the Strength Lab we're here to bring training back into focus through proper training programs that educate, are motivating and fun, while coaching people to a better overall lifestyle.

We're a private training facility that specializes in private and semi-private personal training, small group conditioning and powerlifting / strength sports of all ages and walks of life.

Through our comprehensive assessment process we have a training program that will fit everyone's needs, whether it's in house training or through our online methods.


Strength Lab Mission Statement

Helping people get into the best shape of their lives so to enjoy life to the fullest! We focus on mobility and strength improving our quality of life.

We strengthen and condition our bodies to perform at their best, sculpting them to precision with exercise.

We train hard and as intensely as our body allows, while focusing on getting stronger and better every day.

We progress at our own pace and succeed in whatever path we choose to take. We train to live, train to overcome, train to be free.

Therefore liberating mind and body thru strength and mobility.


Gym Culture

We aspire to be a gym culture that is serious, regimented, organized and tough—we expect a lot from ourselves and others around us.  We have fun, but we work hard to get results.

We don’t expect an easy road.

We welcome the path less traveled for we know therein lie the secrets of life.

We accept that we may not be as good as others and should not compare ourselves to anyone, but strive to better ourselves each and every day.

We are focused.  We are determined.  We challenge ourselves to be better.


We believe that everyone should enjoy moving and moving well.  

We train hard.  We sweat, we curse and we overcome.

We laugh and enjoy the process of getting stronger every day.  

We embrace the challenges of life and focus on the little things that matter.  

Turning our desires into reality.


Brought to you by CPT SMASH, retired military captain, private personal trainer, strength coach, powerlifter and owner of SMASH’s Strength Lab, a private personal training studio in Ottawa, Ontario with a constant dream of helping middle age women (and men) get into great shape through Strength Training, Conditioning and Nutrition.

We’re Invested in You, And Dedicated to Your Fitness

Strength + Mobility = Freedom


  • I like the personalizes concept and the nutrition of Jess.
    He emphasizes what is essential for me, I fell unique.My goal of my training is my health and my well being, so my exercises are appropriate for me. His presence and his encouragement during the stages of my browse helps me to exceed my program.
    Chantal St-G.

Jess Howland

Jesse "Captain Smash" Howland is the owner of SMASH’s Strength Lab, which offers targeted personal training to reach a variety of fitness and physique goals. A natural bodybuilder, competitive powerlifter, certified personal trainer, and nutrition coach, Jesse is often the go-to resource for personal training Ottawa. He studied Exercise Science at Oregon State University and even trained at the world famous Gold's Gym. He's a former US Army Captain with the 86th Infantry Brigade Combat Team, a former blog writer at Veterans Fitness Career College, and former Chief Executive Officer at U.S. Army Forces Command (FORSCOM). His workouts and personal training are army-inspired to help reach your weightloss, athletic, or physique goals.